Mortgage Choice Media Release
Mortgage Choice, Australia's leading mortgage broker, is delighted with the immense popularity of its new national customer service centre number, the phone word 13MORTGAGE
Mortgage Choice Media Release (37 kb)
Marketers Turn to SMS for Mobile Marketing
Brands such as Ford, Virgin Money, Dell, Tabcorp and Foxtel will be among the first to cash in on this new mobile marketing application. Telecom companies, brands and mobile marketing company TXT4, have collaborated to action a six month pilot called the Communications Alliance, where consumers will be able to interact with a brand via SMS messages to a 13 number at the cost of a local call. The brand's expectations will be high, as they have been told the pilot will make advertising more accountable, and increase lead generation by 50% to 150%
Marketers turn to SMS for Mobile Marketing (220 kb)
Phone Names Starting to Add up to Big Numbers - The Australian
TELSTRA has sold a dedicated phone name "1300 HOME-LOANS" for an Australian record of $1.195 million dollars in the face of predictions the price of vanity phone numbers is set to explode
Phone Word Article from The Australian (87 kb)
1300 DOMINOS spells more pizzas
In just ten weeks we saw results - the awareness of 1300 DOMINOS was higher than 131 888, we experienced an increase in calls to 1300 DOMINOS and the market also experienced sales growth.
View the 1300 DOMINOS article here (20 kb)